CHALLENGE
A B2B campaign to highlight and position Kramp as a one stop shop for tools, sprays and general workshop accessories (6 week deadline).
IDEA
Meet Henk, he’s a farmer that likes things to be organised. Fortunately, Kramp’s coordinated range of hand-tools, lubricants, accessories and spares allow him to have a place for everything and have everything in its place. A cost-effective, gently quirky film to differentiate from the usual ‘product demo’s’ and build the brand’s personality.
vN SERVICES
Concept & Creation – Production (Locations / Farmers / Machinery / Shoot Logistics / Crew) – Project Management.